By all accounts, the Samsung Galaxy S24 series is off to a solid start. The company's new phones have broken pre-order records in India and South Korea, with European customers confirmed to be equally keen to get their hands on the Galaxy S24, Galaxy S24 Plus and Galaxy S24 Ultra in the first week of launch. I did. .
“Across Europe, in the first seven days of pre-orders, the Galaxy S24 series surpassed the pre-order total achieved by the Galaxy S23 series,” said James Kitto, Samsung's vice president of UK sales, who attended a recent said in a presentation. Tech Radar.
“The response has been absolutely incredible,” Kitto said, referring to the suite of Galaxy AI features now available on all three Galaxy S24 series phones. has been reactivated by AI,” he added. .
Kitto didn't elaborate on the numbers, but we do know that in South Korea, the Galaxy S24 achieved the highest number of pre-orders in the history of the Galaxy S series. Interestingly, 65% of these pre-orders were for the company's top-of-the-line Galaxy S24 Ultra model, reflecting similar demand for Apple's flagship iPhone 15 Pro Max, which was released last year. It exceeded the initial sales price of iPhone 14 Pro Max. – Weekly sales.
So can Samsung's latest smartphone lineup make a big impact on Apple's continued dominance of the smartphone market? As we reported last year, his Android fans are switching to iPhones in record numbers, and his popularity breeds even more popularity. The more people use iPhones, the more popular they will become, but Samsung will likely hope that his unique efforts in AI will help stop the bleeding.
“Samsung Galaxy S24 Ultra is the most technologically advanced device we have ever brought to market,” Kitto explained. “We have combined the incredible potential of AI with widely loved hardware. [to make] The world's first AI-enabled mobile phone. ”
And Samsung is right to sound its own alarm. In our review of the Samsung Galaxy S24 Ultra, we described the company's latest flagship as a “phone that transcends the smartphone category,” and now it's sitting pretty high up in our rankings of best phones.
However, Samsung won't be able to claim ownership in the AI field for long. Apple reportedly spends more than $1 billion a year on AI development, and Bloomberg's Mark Garman reported last month that several iPhone-specific AI features are on track for a big announcement at WWDC 2024. He admitted that he was making progress.
Siri, Messages, Apple Music, Pages, and more are set to receive major AI-based improvements this year, with the former reportedly geared toward a ChatGPT style revamp. That means the iPhone 16 and iPhone 16 Pro Max will almost certainly arrive with features that rival the enviable Galaxy.
But for now, the wind is in Samsung's favor. If you're interested in our own more in-depth verdict on the company's latest devices, check out our Samsung Galaxy S24 review, his hands-on Samsung Galaxy S24 Plus review, and our Samsung Galaxy S24 Ultra review.